H&M Denim Paid Ads SS23.

Within the creative framework for H&M Denim is the idea to be able to view the product from all directions. This idea was expanded on this idea in a playful way by working with a 360° camera, spinning around the cast.

Client: H&M
Director: Scott Trindle
DOP: Luke C Harper

Creative Leads: Caroline Björkholm & Gustav Carpner

Art Directors: Stephanie Abdallah & Anna Helldén

Agency Producer: Leo Holte